Course Details
Topic 1: Get Started on Google Analytics 4 (GA4)
- Overview of Google Analytics 4
- Setup and Install GA4
- Accessing GA4 Demo Data
- GA4 Homepage and Intelligent Insights
Topic 2: GA4 Reports
- Acquisition Reports
- Engagement Reports & Events
- Monetization Reports
- Retention Reports
- Demographics Reports
- Tech Reports
Topic 3: Explorations and Analysis
- Create a New Exploration
- Free Form Exploration
- Funnel Visualisation Analysis
- Path Exploration
Course Info
Promotion Code
Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.
Minimum Entry Requirement
Knowledge and Skills
- Able to operate using computer functions
- Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)
Attitude
- Positive Learning Attitude
- Enthusiastic Learner
Experience
- Minimum of 1 year of working experience.
Target Age Group: 18-65 years old
Minimum Software/Hardware Requirement
Software:
TBD
Hardware: Window or Mac Laptops
Job Roles
- Market Research Analyst
- Digital Marketing Specialist
- SEO Strategist
- SEM Manager
- Web Analyst
- Content Marketing Manager
- E-commerce Manager
- User Experience (UX) Researcher
- Performance Marketing Specialist
- Growth Hacker
- Product Manager
- Brand Strategist
- Conversion Rate Optimizer
- Customer Acquisition Specialist
- Media Planner
Trainers
Ray Teoh Tham Kim: Ray Teoh Tham Kim is a ACTA certified trainer. He based in China Shanghai 2011 to 2015 setup offices in Shanghai, Hong Kong and Taiwan, JV with Malaysia Listed digital company Innity. In 2015 joined iClick Interactive, China programmatic company, listed in NASDAQ in 2017. Have setup eDragon Group in 2019 focusing in SME digital transformation.
Allen Wong: Allen Wong is a ACTA certified trainer. He is also a seasoned digital marketing strategist, He brings over eight years of experience across diverse industries - e-commerce, events, FMCG, real estate, and finance. 300% career-wide ROAS, peaking at 1000% in events, he has generated $2M in e-commerce revenue and over $5M in sales. An AI enthusiast and industry pioneer, Allen's innovative approach to data-driven marketing drives high-impact, cost-effective results.
Customer Reviews (2)
- will recommend Review by Course Participant/Trainee
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1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - will recommend Review by Course Participant/Trainee
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1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment